new sellers: next steps

We will assist you in growing your business and will provide you with the necessary support and tools to get you started.

Seller Requirements

  • Locally owned businesses. 
  • Non-locals with an active local partner or a business owned or managed by a non-local family member with a local husband/wife are exempt.
  • SME or SMB with annual revenue less than 400,000 AED.
  • Active trade license with any sort of "trade" stated on the documents—services do not qualify.
  • An active personal or commercial bank account.

Required Documents

  • Emirates ID – both sides.
  • A valid trade license.
  • Certified bank details.
  • VAT certificate or non-VAT declaration .

Registration Steps

  • Check that you are using a noon-registered email address.
  • To begin the application process, go to
  • Upload the required documents.
  • Once completed, contact your Relationship Manager to let them know.

mahali seller journey

Phase One
Partner Onboarding
  • Attend a Mahali awareness session.
  • Have an enrollment call with your Relationship Manager.
  • Register on noon as a seller.
  • Attend onboarding training.
Phase two
Prepare to sell on noon
  • Learn about how to list products listing and inbounding*.
  • Get your products live on noon.
  • Get ready to process orders.
phase three
Growing with noon
  • Business review meetings.
  • After sales training and development.

*When it comes to listing your products, your Relationship Manager will walk you through the price and content procedures if necessary.

We also offer our Mahali partners a free-of-charge product photoshoots.

existing sellers: selling guides

Here are some guides to help you continue to grow with us.

Adding Products


training sessions

mahali sellers

Mahali KSASeller spotlights
Mahali UAESeller spotlights

ready to join us?

Share your information with us, and we will contact you when the next round of Mahali onboarding and training is available.